Here are some best practises we’ve picked up while working with Sharesy venues.
Distributing your flyers
- Book bags or mail outs: the most comprehensive way to distribute your flyers and get them into your audience’s hands is to either send them home in children's book bags or send them out as part of an existing mail out to parents/your community.
- Hand them out at the school gates: If you don’t want to clog up people’s inboxes, then arm your teachers and staff with them to hand out at pick up or drop off.
- At events: Leave them on chairs or hand them out at community events such as performances, parents' evening or PTA meetings.
- Put them at the front desk: This should only be a last resort (or for the leftovers after handing them out), but making sure they are visible to any visitors can be a good backstop. You won’t get as much coverage, but people can pick them up at the venue.
Posting your posters
- Put them where they'll be seen: make sure to put them where they can be seen by visitors/parents
- Ideal locations: wherever there is a lot of passing footfall - on the main doors, next to reception or even a school notice board in a common thoroughfare
- Common mistakes: please make sure they’re not put up anywhere visitors or parents won’t see them - whilst the pupils might find them interesting, it's likely an adult that’s going to make the booking!
Putting up your banner (if requested)
- Ideal locations: place your banner outside the main entrance or along an external fence/railing where passing traffic (by car or by foot) is likely to see it.
- Close enough to read: we’ve made the Sharesy banners big enough to read from a fair old distance, but please keep it within at least 40 metres, otherwise they won’t get noticed.
- Common mistakes: it goes without saying, but you’ll get the most out of placing the banners in the busiest area - so don’t put it inside the playground or round the back!
Sharing the cheat sheet with your colleagues
- People always call: no matter how much we try to spread the word, people will always end up calling your venue, contacting you via email or asking at reception.
- Make it easy: the easiest way to help customers to book is to refer them to your venue page by following the front-of-house cheat sheet we’ve provided.
- Put the cheat sheet where staff can see it: if there is a noticeboard in the office, that’s a great place for it for all to see, otherwise think of the most likely place someone will look for this info - a ring binder or organiser on the front desk.
- Casual walk ups: having some flyers and a poster handy is a great way to direct people to your Sharesy venue page.
Still have questions? Please feel free to contact us